Does Skechers think we are all idiots? Or is it trying to capitalize on (or just blatantly rip off) the generous concept developed by Blake Mycoskie?
Taking a closer look at the label, I do see that they also are donating a pair (and maybe two pairs) of shoes to needy children for every pair purchased (just...like...TOMS) and they are partnered with Soles4Souls (a really great organization) in this endeavor, but really? "BOBS?" And espadrilles too?? Now, I know Blake Mycoskie neither invented the espadrille nor invented donating to needy causes in this manner, but you couldn't be a little less transparent, Skechers? If you like the concept so much, why not work with TOMS and not compete with them? Or find an equally generous way of donating pair for pair that doesn't utterly and completely lack originality.
If you've been living under a rock and don't know about TOMS
shoes, you can read about them here (video too).
Long sigh.
The fashion disclaimer:
I don't own a pair of TOMs because I think they are a little too trendy, a little too granola, and frankly not stylish enough, but I would definitely buy a pair for a friend and I absolutely admire the idea behind it all. And I do think they are getting cuter. I saw a cute pair of TOMs wedge (not flat!) espadrilles on a girl at the airport the other day and they were pretty cute.
2 comments:
You should have seen all the skate brands copying this concept for spring 2012. I was going to send you a pic but had no service! Seriously though they could have tried something more creative. Bleh. I also like Toms but don't own them.
This needs to be filed under "how dumb do really think we are?" category with the mascara commercials.
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